In an increasingly relevant yet functionally driven category, we realized that being a convenient delivery option is no longer enough. We needed to differentiate ourselves by creating a more meaningful role for Skip in the lives of Canadians. This evolution of the award-winning Skip campaign brings the launch of a new brand platform; shifting the creative strategy to focus on empowering every Canadian to live life on their own terms. Watch as Jon Hamm sets the bar and inspires us all to focus on what’s important in life.
More Work
